This entry was posted on Friday, March 14th, 2008 at 11:38 am and is filed under Bicycle advocacy, Celebs on bikes, GPS, Other YouTube vids. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
Alan Shearer, Adrian Chiles and the other five riders on Sport Relief’s Supercycle 335-mile two-day bike ride from Newcastle to London are now just 100 miles from the BBC TV centre where they appear live tonight.
It’s great to see brilliant use of Web 2.0 features so followers can track their progress. On the update section of the Supercycle microsite there’s live GPS tracking, Twitter updates, Flikr photosets and YouTube videos, such as this one:
Shearer says his bum hurts, naturally, and both he and Chiles have hit the deck, but the riders appear to be going strong and the challenge should make good TV tonight.
Footballers are mega puffed after 90 minutes of play so any sporting activity longer than two hours is going to be new to Shearer. He’s always said he hates endurance events so it will be interesting to see if he sings the praises of cycling tonight.
If so, it could encourage others to try much, much shorter ‘challenges’: such as cycling one mile to the shops instead of driving there…