Archive for the 'YouTube comp' Category


Sep 27, 2007

Shimano/YouTube comp: the winners


The Quickrelease.tv bicycle short video competition had a whopping 134 entries by the close of play on August 30th. These 134 were whittled down to nine. The finalists were judged at Interbike by Tour de France TV commentators Phil Liggett and Bob Roll.

The other judges were Kozo Shimano, Interbike’s Rich Kelly, Quickrelease.tv’s Carlton Reid, and the illustrious members of The-Spokesmen podcast, including David Bernstein of the Fredcast, Tim ‘Masiguy’ Jackson, Donna Tocci of Kryptonite and Tim Grahl of the Crooked Cog Network.

The three winning video makers win barrow-loads of Shimano kit. We’ll be in touch with them soon
THE RUNNER UP

Ride:

THE WINNERS
WeJustWorkHere2 (Santa Cruz Bicycles):

Cyclists live longer, NFTA1

Well done to the winners, and thanks to all who entered.



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Sep 10, 2007

Shimano/YouTube comp: the shortlist


The Quickrelease.tv bicycle short video competition had a whopping 134 entries by the close of play on August 30th. These 134 have been whittled down to nine. The finalists will be judged at Interbike by Tour de France TV commentators Phil Liggett and Bob Roll.

The other judges are Kozo Shimano, Interbike’s Rich Kelly, and the illustrious members of The-Spokesmen podcast, including David Bernstein of the Fredcast, Tim ‘Masiguy’ Jackson, Donna Tocci of Kryptonite and Tim Grahl of the Crooked Cog Network.

The competition videos had to be short and had to be “TV adverts extoling the virtues of bicycling to a mainstream audience. So, go light on the Lycra. No techie stuff. No Critical Mass protest vids. No art installations. Just great images of cycling that could make Joe and Joanna Public get out there and ride…for the sheer fun of cycling.”

A number of the entries were spoof videos and because these were so good they have been rolled into a category of their own.

THE SHORTLIST, part 1 (in no particular order)

Bike it, you’ll like it:

Ride:

Transport for London ad:

Amsterdam: The Bicycling Capitol of Europe:

WeJustWorkHere2 (SantA Cruz Bicycles):


NFTA1 (Bike to work, Netherlands):

THE SHORTLIST, part 2 (spoof vids, again in no particular order)

Cycling - Jolly good fun:

10% percent less:

Cyclists live longer:

AND THE WINNERS GET…

The competition winners get Shimano schwag, including top-end components. The competition is also sponsored by New Belgium Brewing Co. of the US, maker of Fat Tire Amber Ale. A video of a New Belgium TV ad featuring cycling was used in the Shimano/YouTube competition video:

Well done to those on the shortlist, commiserations to those video-makers who didn’t make it through. An announcement about the winning entries will be made from the first day of Interbike, September 26th.



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Aug 30, 2007

Today is last day for Shimano YouTube video comp


There have been 129 entries. From tomorrow these will be whittled down to a shortlist that will be judged in September at Interbike trade show by TV commentators Phil Liggett and Bob Roll, as well as members of the Spokesmen podcast.



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Aug 08, 2007

QR.tv: a bit like Heinz


While Heinz, famously but not quite accurately, has 57 varieties of foodstuffs, Quickrelease.tv now has 57 videos in its YouTube library.

Go watch a few of them here. One of them has had 27,000+ views. All in, the videos have had a whopping 230,896 views on YouTube. Some have been sponsored videos, such as the Silverfish-supported videos on the Nissan Qashqai Challenge MTB event. These videos have had 13,397 and 16,526 views, an excellent payback for the UK Raceface importer.

And, talking about Heinz, viral videographer Nalts is the 1,965th entry in the Heinz ‘make us a cheap ad’ YouTube video contest. His video is way funnier than anybody else’s.

The Heinz Top This TV Challenge may have had 1,965 entries but, hey, it’s backed with a top-prize of $57,000 and is a paid-for contest on YouTube.

All you get in the Shimano/YouTube contest is a huge bag of bike bits schwag - but it’s had 120 entries. More are needed. Remember, the videos will be judged at Interbike Las Vegas by Tour de France commentators Phil Liggett and Bob Roll, see yesterday’s story.

Most of the Quickrelease.tv YouTube videos are available in hi-res versions on the Quickrelease.tv video podcast site on iTunes. And, there are some videos that are only placed on the podcast site so subscribe to make sure you get ‘em all. It’s free, and the videos play on PCs, Macs, Apple TVs, iPhones and iPods. And some play on cellphones, too.



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Aug 07, 2007

Liggett and Roll to judge Shimano/New Belgium YouTube video comp


The Quickrelease.tv bicycle short video competition will be judged at Interbike by Tour de France TV commentators Phil Liggett and Bob Roll.

The other judges are the illustrious members of The-Spokesmen podcast, including David Bernstein of the Fredcast, Tim ‘Masiguy’ Jackson, Donna Tocci of Kryptonite and Tim Grahl of the Crooked Cog Network.

Get your vids in quick, the deadline is August 30th.

The rules for the Shimano/YouTube/QR comp are here. 120 videos have been submitted to date.

Not all comply to the competition’s requests for the videos to be like “TV adverts extoling the virtues of bicycling to a mainstream audience. So, go light on the Lycra. No techie stuff. No Critical Mass protest vids. No art installations. Just great images of cycling that could make Joe and Joanna Public get out there and ride…for the sheer fun of cycling.”

Submit your own video via YouTube.

The competition winners get Shimano schwag, including top-end components. The competition is also sponsored by New Belgium Brewing Co. of the US, maker of Fat Tire Amber Ale. A video of a New Belgium TV ad featuring cycling was used in the Shimano/YouTube competition video:


If you can get your bike film down to one minute then consider also submitting it to the Film Minute competition and the Friends of the Earth YouTube competition for video shorts.

Learn how to plan, shoot, edit and compress your film here.



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Jul 20, 2007

Bikes, beer and baby aardvark ballerinas


Bike-friendly beer maker New Belgium Brewing Company of Colorado is currently a few dates into its summer promo tour called Tour de Fat. This is a “ballyhoo of bikes and beer.”

New Belgium is the third biggest craft brewer in the US and is big into bikes. I used one of the company’s TV ads in the Shimano/YouTube bike video competition (which closes August 30th):



New Belgium produces six beers, including the bike-inspired ‘Fat Tire Amber Ale’. The company’s Tour de Fat is an annual “cycling circus”, now in its seventh year.

It aims to increase awareness and participation in cycling as the sustainable transportation alternative. Last year Tour de Fat travelled to 11 US cities, attracted more than 31,000 people and raised more than $166,000.

Chris Winn, Tour de Fat’s coordinator, said: “Tour de Fat is a one of a kind, must-see summer event. People and bikes parade around decorated in outrageous costumes, great musicians take to the solar-powered stage, and fascinating performers entertain with creative antics, all while we raise money for local organisations that support the two-wheeled lifestyle.”

Tour de Fat is free to participants, but money spent on beer and New Belgium Brewing soft-goods goes towards local charities.

New for this year, one volunteer in each city will commit to live car-free for one year, as part of the Car-for-Bike Trade Program. The individual will sign over their car title and in exchange get a hand-built New Belgium commuter bike. The selected volunteer will chronicle the trials and triumphs along their car-free journey. The volunteer is chosen after submitting a video or letter describing themselves and their desire to live car-free.

At the Carbon e-Racer Kiosk participants can see how much they will help the environment by making a commitment to join Team Wonderbike. Team Wonderbike members promise to commute by bike at least once a month for a year.

The Tour de Fat has bands which play from solar-powered stages and that are transported in solar-powered trailers.

And check out the Sprockettes, a minibike dance troupe from Portland, Oregon.

But what about the baby aardvark ballerinas mentioned in the headline? They’re from Circus Contraption, “a potpourri of circus oddities, including whimsical costumes, original music, baby aardvark ballerinas and a beetle tamer.”



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Apr 30, 2007

Who needs email when you can video?


The Shimano/YouTube video competition has been attracting some flak from vid-posters who were offended by my comments on the group forum. Many of the video submissions appeared to be pre-existing on YouTube rather than created for the contest. I said all the videos were pre-existing. Big mistake.

makala6 took me to task and posted a video attacking my comments. I wanted to comment but kept getting error messages on the YouTube group forum. So, in the end I had to create a video of my own to reply to makala6:



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Apr 12, 2007

YouTube contest takes off


It’s great to see ten videos have already been posted to the Quickrelease.tv YouTube video comp.

Most are not terribly pertinent to the comp because they feature lots of Lycra and MTB antics rather than happy images of ‘normal’ cyclists. They all appear to be pre-existing vids and none have yet been made especially for the comp. This will change.

But I’ve just added the video below to the contest group:


It’s from the Netherlands, natch. It’s a mash-up of Dutch ‘get cycling’ ads from YouTuber adformatie. Thanks to David Henbrow for the heads-up.



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Apr 09, 2007

Upload a bike vid short, win Shimano schwag


Quickrelease.tv has created a YouTube competition site for posting short videos on the topic of ‘I want to ride my bicycle.’ Think of the videos as TV adverts extoling the virtues of bicycling to a mainstream audience. So, go light on Lycra. No techie stuff. No Critical Mass protest vids. No art installations. Just great images of cycling that could make Joe and Joanna Public get out there and ride…for the sheer fun of cycling.


The video submissions must be two minutes or shorter. Preferably shorter. You must own the copyright: in other words, the vid is yours. Upload to YouTube as normal and submit to this YouTube competition site. The judging will take into account public popularity of the videos, ie number of YouTube views, but there will also be off-line judging on the merits of the videos submitted.

WIN STUFF
The competition winner and two runners-up will win Shimano schwag. Lots of Shimano schwag. Shimano has kindly supplied a full Alfine groupset and a ton of other top kit, including Deore XT mechs, Deore hydraulic brake sets, 105 brake calipers, the list goes on.

Shimano Alfine is a stylish component group for a new category of sporty bicycles with internal hub gears. Alfine features a premium 8-speed hub gear, hydraulic disc brakes, a state-of-the-art crankset with an integrated bottom bracket. Shimano offers also Alfine wheelsets with a hub dynamo in the front and an internal hub gear built in the rear wheel.

Quickrelease.tv has a black Alfine groupset as part of the video prize.

Alfine is not All-Fine, or Alf-Een. It’s Al-fin-ay. So there.

The competition closing date is 30th August 2007 (the first day of Eurobike, Friedrichshafen) and the winner will be announced on 27th September (during Interbike, Las Vegas).

The judges include almost all The Spokesmen as well as Phil Liggett and Bob Roll.

Official comp rules here.



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Jan 04, 2007

RULES: YouTube comp


I WANT TO RIDE MY BICYCLE

OFFICIAL RULES

1. ELIGIBILITY: Entry open to all at http://www.youtube.com/group/BicycleAdCompetition

2. A Contest entry shall consist of an Original Video Submission. An Original Video Submission is an original expression, in audio-visual form, made by the entrant of the entrant’s ideas, language, content, images, text, graphics, animation, music and/or other materials, which illustrates why folks should get out there cycling. The Original Video Submission must be (i) in digital format that meets the requirements for upload on YouTube, (ii) no longer than 120 seconds in length, and (iii) constitute original work and the sole and exclusive property of the entrant over and to which the entrant has all exclusive rights. Entries must be submitted in English and may not use any commercial copyrighted music or images. If anyone other than the entrant appears in the Original Video Submission, the entrant must know the names and addresses of all identifiable persons and must have written permission from those persons to submit the Original Video Submission to Contest Entities.

3. TO ENTER NO PURCHASE IS NECESSARY.

4. CONDITIONS ON ENTRY. By submitting an entry, you grant permission, without limitation, for your Original Video Submission to be displayed online as part of the Quickrelease.tv Contest. Further, by entering you warrant and represent that your Original Video Submission is your own original work created by you, is true and verifiable, has not been previously published, has not won a previous prize or award, that you own or otherwise control all of the rights to your entry materials and Original Video Submission (including, without limitation, the rights to any persons appearing in the Original Video Submission or any photographs, music or video clips included in the Original Video Submission) and that your Original Video Submission does not violate any law, regulation or any right of any third-party, including but not limited to rights of copyright, publicity and privacy. Submitting an Original Video Submission that is copyrighted by another individual will make you responsible for any legal action the legal copyright holder might take against you.

Original Video Submissions must be configured on YouTube so they can be embedded on third party websites.

Entrants retain the copyright to their Original Video Submission. No use will be made of the Original Video Submission other than embedding it on Quickrelease.tv and other sites.

Entries, including the Original Video Submission, may not defame or invade the rights of publicity or privacy of any person, living or deceased, or otherwise infringe upon a person’s personal or proprietary rights. Original Video Submissions that are deemed by the judges in their sole discretion to be immoral, obscene, profane or not in keeping with Sponsor’s image will be disqualified. Sponsor reserves the right in its sole discretion to disqualify any entry at any time which, in the Sponsor’s reasonable opinion, endangers the safety or well being of any person or in the event it is determined that the entrant has not complied with these Official Rules. Other than for winner notification, neither Sponsor, nor anyone acting on its behalf, will enter into any communication with any entrant regarding this Contest, nor will entries be acknowledged.

5. JUDGING: The winners will be selected by a panel of judges selected by Quickrelease.tv, and will be based on the following judging criteria: originality (25%), relevance to contest theme (25%), aesthetic appeal (25%), and creative presentation (25%). In the event of a tie, the judges will select the entrant who received the highest score for its “originality”.

6. GRAND PRIZE: One Grand Prize will be awarded, consisting of a Shimano Alfine groupset.

7. GENERAL: All taxes on prize and all expenses related to acceptance and use of the prize not specified are the sole responsibility of the prize winners. By participating, entrants agree: [a] to these rules and decisions of Sponsor and Contest Administrator, which shall be final in all respects relating to the Contest; and [b] to release, discharge and hold harmless Contest Entities from any and all injuries, liability, losses and damages of any kind resulting from their participating in the Contest or their acceptance, use or misuse of a prize including, without limitation, personal injury, death and property damage, and claims based on publicity rights, copyright, trademark, defamation or invasion of privacy.

No prize transfer or cash redemption. No prize substitution, in whole or in part.

8. WINNER LIST: To receive the winners name, mail a self-addressed, stamped envelope to be received by Sepember 28th, 2007, to: Quickrelease.tv, Benton Bridge Cottage, Jesmond Dene, Newcastle on Tyne NE7 7DA, United Kingdom

Sponsor: Shimano Europe
Contest Administrator: Quickrelease.tv, Benton Bridge Cottage, Jesmond Dene, Newcastle on Tyne NE7 7DA, United Kingdom
Contest URLs: http://quickrelease.tv/?p=39 http://www.youtube.com/group/BicycleAdCompetition

The competition closing date is 30th August 2007 (the first day of Eurobike, Friedrichshafen) and the winner will be announced on 26th September (during Interbike, Las Vegas).



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